Brat Pack

be Bad, Don't Fake It, be Never Naked ™

The teenage girl.The cause of a father’s headache, and inspiration for hundreds of popular films.Teen girls can be sweet, sexy, rebellious and entertaining.Good or bad, the world would not be complete without them.Idolizing teen-like celebs such as Paris Hilton, Britney Spears and Lindsey Lohan, fashion becomes an all consuming past-time for the teenage girl.From far away, a clique of teenage girls with their bottle blond hair and pink designer bags will begin to resemble a celebrity girl group.Of course, the Paris/Britney look-a-like is not the only form of teenage girl.You will also see the artistic, unique type of girl.This girl is just as pretty and fashion forward as the former, just with a different sense of style and group of friends.No matter her outward appearance or personal interests, every teenage girl has one thing in common: A little rebellious side.

Cleverly named “Brat Pack”, this teen oriented line from “Never Naked” provides just the right amount of attitude for these budding young women.Teenage girls today look for any opportunity to express their true selves through fashion.Without the ability to do so, they feel empty and lost.“Brat Pack” includes undergarments that are cute, yet have a rebellious edge.We wanted to provide a line for teens that could border sexy, but does not cross that line into naughty, more adult oriented lingerie.We want your teen consumer to be free to express herself, rebellious or sweet, edgy or cute without her parents feeling that she is dressing like a harlot.  

To accomplish this, we will be providing bras with soft padding in triangle and racerback styles.These styles will provide fashion and comfort, for the budding teenage girl.Panties will include boyshorts and sporty shorts in bold, fashion forward colors.Some will display a funky all-over print, while others will present cute, slang sayings for self-expression.For lounging, your teen consumer can also find cropped tops, and sweat pants.Again in exciting colors that the teen consumer will love, these pieces are great for sleepwear, but many will also look adorable in the hallways at school.Designed with knit and flannel fabrics in mind, these coordinating pieces will be trendy as well as comfortable.While these pieces are quite versatile, “Brat Pack” will also feature pajama separates and robes strictly for bedtime.A flannel pajama bottom of tangy lime may display a rear graphic of a popular teen phrase.Robes will be comfy and fun, with an exciting print of vivid colors.

In regard to the teenage girl, let her be a part of the “Brat Pack”.While we are sure that each is sweet in her own unique way, she does have a rebellious side.Let her express who she is and what she stands for.She wants to imitate her favorite star while displaying her own unique personality.She wants to be a little bratty sometimes and it is ok to “Be Bad, Don’t Fake It, Be Never Naked ”.